4 Easy Platforms to Start Blogging this Week

We’re in 2019, so I don’t need to convince you that blogging is one of the most effective ways to attract organic leads massively to your business, with minimal (or zero) investing. No matter what about your business is (professional services, digital products or even physical products) or what’s your business industry (marketing, healthtech, fintech, SaaS, etc)… this is for you. It should to be.

I have been writing articles on blogs since 2010 on many personal or third-party blogs, but the main key to should take seriously about blogging it’s because of you need attention from your audience before selling. Period.

People only buy from other people they know and trust. Drill this in your mind.

So here I will mention some free blogging platforms that I have used before:

#1: WordPress

WordPress is a complete content management system (CMS). Features include a plugin architecture and a template system. It is most associated with blogging but supports other types of web content including more traditional mailing lists and forums, media galleries, and online stores.

WordPress is used by more than 60 million websites, including 33.6% of the top 10 million websites as of April 2019. WordPress is the most popular blog/website management system in use.

Third-parties services like EasyWP allow you to create a new WordPress blog from scratch in 5 minutes, at $3.99/month . They provide installation, hosting, security, backups and everything you need. It’s a good option to start blogger this week.

#2: Blogger

Blogger is my favorite platform to write articles on Internet. Built by Google, Blogger is a great platform to start blogging right away. It is totally free; only you need a Google email account like Gmail or GSuite.

Blogger is highly customizable, so you can select you favorite blog design or submit your own theme. Also you can invite more collaborators to write with you.

If you don’t have a domain name, they will provide you a *.blogspot.com domain for free, or optionally linking your current company domain name. For example NearshoreCR.com and Mall4G Blog is running on Blogger platform.

#3: Medium

Medium is an online publishing platform. It’s an example of social journalism, having a hybrid collection of amateur and professional people and publications, or exclusive blogs or publishers on Medium, and is regularly regarded as a blog host.

#4: LinkedIn Pulse

Some years ago LinkedIn acquired and integrated Pulse into their social network tools as a game changer function. LinkedIn Pulse allow you show your talent and your value to your audience. As more people comment or recommend your article, the LinkedIn algorithm will show the article to more and more people … in seconds. Literally.

If you already have a LinkedIn profile, you could start blogging at this exactly moment. To start to need to open LinkedIn in the browser and click on “write an article on LikedIn“. You don’t need a website, and then you can share your post in Twitter, Reddit, Email, etc.

Need inspiration? Read “The Best of the 10X Rule” by Grant Cardone on LinkedIn.

#5: Facebook Notes

Similar to LinkedIn Pulse, Facebook allow you to start blogging right away by writing Notes without a website. It’s a very easy tool to start and leverage on huge Facebook audience to get readers. Optionally you could promote your articles, using Facebook Ads, to reach out more readers in specific industries or regions.

Take look at the Gary Vaynerchuk’s notes on Facebook. If you want more information, platform tips and SEO tips, read this article from Facebook staff.

Toptal vs 4Geeks Teams

Recently we introduce you about 4Geeks Teams, our most important effort to connect LATAM-based talent (software engineers, designers, data scientists, product manager and more) to great companies.

The thing is that people are getting confused, or they are looking for some Toptal alternatives. I wrote this article specifically for them. Here you can find my brutally honest point of view on Toptal and 4Geeks Teams services, pricing, business models and more. Feel free to share this article with somebody else you think is needing more business options.

Toptal is one of the most popular marketplaces to hire remote freelance software developers. In the other hand, 4Geeks Teams is a complete platform to hire in-house top software developers in Latin America. Both of them are fixing a common huge issue: connecting talent to tech-based companies.

In this opportunity I will show you how Toptal and 4Geeks Teams are different, its values, experiences, pricing, business model and more, in order to provide you more information that you can use to make a good decision.

Global Freelancers vs Engineers in LATAM

Toptal’s freelancers are located in any place in the world (in any time-zone); and it’s not necessarily an advantage for you, if real-time team collaboration is key for your business.

I personally know many companies that has been moved its operations from Asia or Europe to Latin America. Why? Because of time-zones. By the way, there are some ways I suggest to deal with this, please read my answer to “My Team is Working in Different Time-Zones, I Can’t Progress Anymore” on NearshoreCR.com. You’re not alone. Trust me.

4Geeks Teams’ network consultants are located in LATAM, mainly in cities like San Jose, Costa Rica; Guadalajara, Mexico; Mexico City, Mexico; Bogota, Colombia. That means consultants will work in your same time-zone 🙂

Technologies

Both Toptal and 4Geeks Teams can connect you with digital consultants, product managers, data engineers and software developers experienced in technologies like Python, Ruby on Rails, Javascript, React.js, React Native, Salesforce, Java, PHP and some others.

New technologies emerge almost every quarter. Digital products could become easily obsolete in short-time. So I suggest your product development team, including product managers, should have a wide vision and move forward fast with easy.

Pricing

I think the main reason to hire remote workers (software developers, product managers, designers, data scientists, etc) is limited budget. The second reason is limited talent. Toptal charges $120 USD per hour in average for a freelancer. 4Geeks Teams‘ cost per hour start in $40 USD.

If you have extra questions, feel free to connect with me by commenting below.

Best 4 Marketplaces to Find the Right Software Engineer in 2019

Hi 4Geeks Nation! Probably some of you have been getting issues to find software developers or software engineers for your company. You’re not alone. We have experienced this feeling at the past. And let me tell you, in business SPEED IS THE KEY.

You know, hiring is hard, frustrating and it consumes much time. Agree? A typical process includes pre-screening, technical interviews (3 in average), negotiation, etc.

Today I want to share with you some websites (or marketplaces) to find software developers on your budget in this 2019. Some of this marketplaces are assisted by AI, others are based completely by humans experts.

Option #1 – 4Geeks Teams:

4Geeks Teams is the first platform to find and hire top in-house software developers in Latin America, launched early 2017. Most North America-based startups and companies prefer worker in their same timezone, and Latin America is pretty near for them, compared with Asia or Europe.

You could rent part-time or full-time developers.

4Geeks Teams is completely assisted by humans on every step to find out your next software engineer skilled in Python, Java, Ruby on Rails, Microsoft .NET, PHP, React.js, React Native, Salesforce or Data Analysis, in 72 hours. So you just need to focus on building and growth… on your vision. Check out full covered technologies.

Some US-based companies like SmarterSelect are currently boosting their product development by leveraging on 4Geeks Teams. Watch what Robert Davis, SmarterSelect CEO says.

Hourly prices start in $40 USD.

Option #2 – Turing:

Turing is a AI-backed marketplace to find remote software developers around de world. Platform will show you some posible options to your approval.

In their website they don’t show any great information about skills, capabilities or technologies. Pricing is no clear at this time. If you need more information about terms, hiring process, agreements or even pricing you need to fill out the contact form on their website.

They offer 2 weeks trial.

Option #3 – Toptal:

TopTal is a popular marketplace where companies or individuals could rent software developers according to their needs, globally. Developers will work remote, so they could be at any place in the world. This is good or bad, depending your business life, because of different timezones.

They offer 2 weeks trial.

Hourly prices start in $70 USD.

Option #4 – UpWork:

UpWork is a global freelancing platform where businesses and independent professionals connect and collaborate remotely.  According to their website: a client puts up a job posting and deposits some money in Escrow. Freelancers then apply for the job for the client to hire the best.

You can also look at freelancer’s rating, comments and past work, in order to decide if they are a good fit for your team.

So, pricing terms depends on how much a freelancer charge.

E10: Blockchain 101

Hi 4Geeks Nation! This podcast episode was a private webinar we presented to our community some months ago.

Everybody out there is talking about Blockchain. Tons of new products are based in Blockchain, and millions in venture capital is addressed to new Blockchain projects or companies.

In this episode Sergio Monge explains exactly you need to know to understand this “new era”, benefits, etc.

Hope you can enjoy, learn and share out this episode with your contacts.

3 Most Popular Transactional Email Services for Products

One of the most basic product tasks is sending emails. No matter the interface or device; it can be a web product, a mobile product, TV product, wearable, API, etc.

So your product will send an email to register new users, to restore passwords, shipping notifications, or any message that you need to send to users triggered by internal or external events. It’s very very common for a product send emails. In the market exists some alternatives to send emails that maybe your development team want to know.

In the following 2-3 minutes I will mention the 3 main transactional email services to keep in mind. All of them are handled by their API and several software libraries to integrate with specific software languages.

Ok, here we go:

#1: Mailgun

Mailgun is my favorite transactional email service because of their simplicity to setup and integrate.

In Mailgun you can create sub-accounts, so  you can use each sub-account for each domain with separate lists of email. There’s batch sending features to personalize emails, detailed analytics, and logs, and a powerful parsing engine to turn incoming emails into JSON and route it where you want.

Mailgun is very easy to use,

 

#2: Amazon AWS SES

Amazon Simple Email Service (Amazon SES) is a cloud-based email sending service designed to help digital marketers and application developers send marketing, notification, and transactional emails. You can use the SMTP interface or one of the AWS SDKs to integrate Amazon SES directly into your existing applications.

With Amazon’s email offering, you’ll handle everything on your own. And it’s priced accordingly. There’s no plans to pick from, no tiered feature levels: just a flat fee of $0.10 per thousand emails you send, plus another $0.12 per GB of email attachments sent (up to a max of 10Mb per email message).

If you send from an application hosted in Amazon EC2, the first 62,000 emails you send every month are free.

Read more about this service in their website and learn how to integrate it with your product, examples codes and so.

 

#3: Sendgrid

Sendgrid is one of the most popular email service that recently has been acquired by Twilio.

Similar to Mailgun and AWS SES, you can use Sendgrid to send transactional email via SMTP or via API. Their API documentation is very complete.

Sendgrid includes an user interface to let user compose, send and track marketing emails (and all in between). It includes to add contacts, create segments, create and send campaigns, and view your stats.

 

Want to learn more? Check it out here.

 

Ok. Hope you can find pure value on this post and you can keep in mind these email transactional services to use into your product… it’s useful to send shipping notifications, password recovery, and almost every stage you want to communicate to your users.

Migrate from Google Cloud Messaging to Firebase Cloud Messaging, Step by Step.

Hi 4Geeks Nation!! If you are behind a product development, specifically a mobile app, you want to know this new tool built by Google to send messages (notifications) to your users on your product.

Google launched Firebase Cloud Messaging (FCM) as a new and more powerful tool to manage messaging to mobile devices.

Using FCM, you can notify a client app that new email or other data is available to sync. You can send notification messages to drive user re-engagement and retention. For use cases such as instant messaging, a message can transfer a payload of up to 4KB to a client app.

Look at the FCM schema… it’s beautiful and useful.

So, if you are using the old Google Cloud Messaging and planing to migrate to the new Firebase Cloud Messaging, this video can help you to put all factors on the table.

 

If you need help with this, our software engineers can help you. So, contact us!

Here’s a Demo to Implement Google Cloud Video Intelligence API

Some months ago Google showed to the world how to use their most recent video intelligence product, Google Cloud Video Intelligence API.

Ok, to get context, Cloud Video Intelligence is basically an API that makes videos searchable, and discoverable, by extracting metadata with an easy to use REST API.

You can now search every moment of every video file in your catalog. It quickly annotates videos stored in Google Cloud Storage, and helps you identify key entities (nouns) within your video; and when they occur within the video. Separate signals from noise, by retrieving relevant information within the entire video, shot-by-shot, -or per frame.

Take a look at the following video to understand the power of this tool.

If you working with videos, take your time to learn more about this API. If you are not working directly with videos, feel free to share this post with your boss… maybe it can be useful for next business strategies.

Introducing 4Geeks Teams

You know we are obsessed to help global companies to find their potential, build better products and improve their ROI. Today we are happy to introduce you 4Geeks Teams, a new effort to insert the most possible value on modern companies hungry to get succeed in the information era.

Similar to other products in our portfolio, 4Geeks Teams is built with 100% love, honesty and a rude business mindset.

4Geeks Teams is a powerful product to help principally US-based small and mid-size companies to start their own extended technical team in Latin America, on-demand. All-inclusive rate. You can expect up to 55% cost operation saving on your company starting first month.

We know about all the problems currently US companies is facing related to high operations cost because of government taxes, payroll, office, etc.

Historically some companies were putting their eyes on India to outsource some technical work like web and mobile development, and QA/testing. But this brings with hundreds of new unstoppable problems like team collaborations, timezone, etc.

With us, your engineering or consultants team could be located in any of our delivery centers in Costa Rica or any trusted partner in Latin America. By default your team is fluent in English.

You can hire software developers experts in PythonGoJavaRuby on RailsMicrosoft .NETAngular,PHPNodeJSReact  React Native Flutter (Android, iOS) or Data Analytics.

Payment and contract terms are going to be simple: You will receive only one monthly invoice that includes everything (office, workstation, computer with webcam, etc ). You don’t need to take care about any extra thing, process or legal documentation. Once you apply the 7-days trial period you will receive a complete business audit. After that, if you agree, the contract extends to 6 months. There is no a minimum team members to hire, so you can start with 1, 2 or 3 guys…. or even a 9-people team.

If you run a tech startup, digital agency or software company, maybe 4Geeks Teams is for you.

So, now all your business problems comes to be fixed thanks to 4Geeks Teams.

A Neural Network Playground In The Browser

Well, maybe Neural Network can be a fancy or very new term. The thing is that Neural Network is the “base of” Machine Learning, and other applications like Artificial Intelligence.

A Neural Network it’s a technique for building a computer program that learns from data. It is based very loosely on how we think the human brain works.

First, a collection of software “neurons” are created and connected together, allowing them to send messages to each other.

Next, the network is asked to solve a problem, which it attempts to do over and over, each time strengthening the connections that lead to success and diminishing those that lead to failure.

Web TensorFlow Playground

So, this web tool is an interactive visualization of neural networks, written in TypeScript using d3.js. Go to http://playground.tensorflow.org to start playing just in the browser. I tested it on Google Chrome.

BTW, you can find the source here in TensorFlow’s GitHub.

Neural Network Playground, TensorFlow

I would like to know if you are working on some Neural Network project. Maybe you can get the exposure needed 🙂 Use the comments section below.

Real-time diagnostics from nanopore DNA sequencers on Google Cloud (Proof of Concept)

Guys, I want to share with you a blogpost from Google Cloud Blog, about a proof of concept on real-time diagnostics from nanopore DNA sequencers.

In a healthcare setting, being able to access data quickly is vital. For example, a sepsis  patient’s survival rate decreases by 4% for every hour we fail to diagnose the species causing the infection and and intervene with an appropriate antibiotic regimen.

Typical genomic analyses are too slow. You transport DNA samples from the collection point to a centralized facility to be sequenced and analyzed in a batch process, which can take weeks or even months. Recently, nanopore DNA sequencers have become commercially available that stream raw signal-level data as they are collected and provide immediate access to them. However, processing the data in real-time remains challenging, requiring substantial compute and storage resources, as well as a dedicated bioinformatician. Not only is the process still too slow, it’s also failure-prone, expensive, and doesn’t scale.

We recently built out a proof of concept for genomics researchers and bioinformatics developers that highlights the breadth and depth of Google Cloud’s data processing tools. In this article we describe a scalable, reliable, and cost effective end-to-end pipeline for fast DNA sequence analysis built on Google Cloud and this new class of nanopore DNA sequencers.

We envision four scenarios that can use this application, specifically to detect biocontaminants:

  • Medical professionals
  • Veterinary clinics
  • Agronomists
  • Biosecurity professionals

In all cases, analytical results are made available in a dynamic dashboard for immediate insight, decision-making, and action.

Here’s a video of the University of Queensland’s application performing real-time analysis of DNA nanopore sequencer data:

You can read the full article here.

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